Shift/Co In the News

Soulful Prosperity Talks Podcast: How to Scale Your Business and Maximize Your Impact

In this inspiring episode of Quit to Win, serial entrepreneur Terri Maxwell talks about adversity, entrepreneurship, focus, and what it really takes to build a business that is both purposeful and prosperous.

You’ll hear about:

• The powerful lesson that taught Terri to focus on the goal instead of the obstacle
• How adversity shaped her approach to entrepreneurship and leadership
• Why successful founders learn to “earn from their mistakes”
• The relationship between purpose, prosperity, and sustainable business growth
• Why Terri shifted away from growing businesses that “didn’t matter” to supporting purposeful companies
• How Shift/Co helps conscious entrepreneurs identify what’s missing in their businesses and focus on what matters next

How to Overcome Self-Doubt and Build a Purpose-Driven Business: Terri Maxwell’s Story on Quit to Win Podcast

In this inspiring episode of Quit to Win, serial entrepreneur and Share on Purpose, Inc. founder Terri Maxwell opens up about the internal battles every founder faces and the mindset shifts that lead to both personal and professional freedom — sharing why trading security for purpose might be the key to real success.

In this episode, you’ll discover:

• The internal battles every founder faces before they ever launch
• Why trading security for purpose might be the key to your success
• How to use your experiences — failures included — as stepping stones toward meaningful work
• Practical strategies for aligning profit with purpose
• How to overcome fear, uncertainty, and doubt as an entrepreneur
• What it takes to build a business that truly matters

Building Businesses That Matter: Purpose, Conscious Leadership & Meaningful Growth with Terri Maxwell on JDS Podcast

In this insightful and empowering episode of the JDS Podcast, host Joshua Agbontaen sits down with Terri Maxwell — entrepreneur, investor, business cultivator, author, and Founder & CEO of Share On Purpose, Inc.

Terri has launched, scaled, sold, rebranded, or turned around more than 50 brands throughout her career, including companies that achieved major exits and even a NASDAQ IPO. But beyond business growth, her mission is centered on helping founders build companies that create meaningful impact while aligning with purpose, authenticity, and conscious leadership.

Through platforms like Shift/Co®, Succeed On Purpose®, and the Share Speculator™ Fund, Terri helps entrepreneurs grow sustainable businesses that improve lives without sacrificing personal fulfillment.

Value Wins: Growing Your Business by Maximizing Impact with Terri Maxwell on Entrepreneurship 101

In this episode, Terri Maxwell breaks down a belief that holds a lot of founders back: that impact and profitability are somehow in conflict.

She argues the opposite—when you build a high-value business, growth becomes organic, marketing becomes secondary, and your customers become your biggest driver of momentum.

Drawing from decades of building, scaling, and exiting companies, Terri shares how her approach shifted after realizing that “growing things that didn’t matter” wasn’t sustainable—and what replaced it.

Scaling With AI: Business for Purpose‑Driven Founders | Consulting Spotlight Podcast featuring Terri Maxwell

In this episode, Terri Maxwell joins host Michael Bernzweig to explore how founders can harness AI to scale their businesses without losing sight of their mission.

Terri introduces her Business Simple framework—focused on product, people, pricing, processes, and partnerships—and explains how three key growth fulcrums often create time, resource, and leadership bottlenecks. She shares practical strategies for simplifying operations, aligning teams, and turning AI efficiencies into real business momentum.

The conversation offers a grounded roadmap for purpose-driven entrepreneurs looking to adopt AI thoughtfully—focusing on impact, clarity, and sustainable growth rather than complexity or hype.

Financial Health – Cash Flow | Millionaires R Made Podcast featuring Terri Maxwell

In this episode of Millionaires R Made, Terri Maxwell joins Ben and Bart for a practical conversation on financial health, cash flow, and conscious decision-making.

Together, they explore how intentional cash flow habits create stability, support sustainable growth, and give business owners greater control through every stage of entrepreneurship and life. Rather than chasing revenue at all costs, the discussion centers on making clear, strategic choices—one decision, one system, one step at a time.

Terri shares insights on building financial clarity without fear-based pressure, aligning money management with purpose, and creating a business that earns with integrity while remaining resilient in changing conditions.

The episode offers a grounded perspective on how cash flow, when approached consciously, becomes a tool for freedom—not stress.

Famous Interviews with Joe Dimino featuring Terri Maxwell

In this episode, Terri Maxwell shares her journey as an investor, business growth expert, author, and founder dedicated to building companies that align purpose with performance.

The conversation explores Terri’s mission-driven philosophy, her investment mindset, and the life experiences that shaped her belief that profitability and purpose are not opposites—but powerful partners. She also discusses the evolution of her work, from her first purpose-led venture to the creation of SHIFTco, a growth platform built for conscious founders seeking sustainable success without compromise.

Terri Maxwell Interviewed for The Thoughtful Entrepreneur Podcast with Josh Elledge on Making the World Better

Terri Maxwell, Shift/Co CEO was interviewed for The Thoughtful #Entrepreneur #podcast with Josh Elledge, Chief Executive Angel, SavingsAngel.com and Founder, UpMyInfluence.com. This episode discusses purposeful entrepreneurs, conscious-based businesses and conscious consumerism.

Why is Shift/Co a great part of a conscious entrepreneur’s journey?

The Difference Between Growing a Conscious Business vs. a Traditional Business

Building a conscious business is different from building a traditional business. Conscious businesses emphasize the personal relationship between the buyers and the company. Conventional marketing techniques appear inauthentic and do not work on conscious buyers.

Share on Purpose, Inc., founded by Terri Maxwell, provides the professional needed services to create, launch, and invest in companies with innovative, meaningful solutions. Maxwell is also the founder of Shift/Co — a business growth community for conscious entrepreneurs who want to expand their business success and make the world a better place.

3 reasons why you should listen to the full episode or read the blog:

1. Running a traditional business vs. a conscious business
2. What are the 6 phases of conscious business growth? 
3. Why building a business is simple?

Shift Your Consciousness with The Beach: Paige Talks With Terri Maxwell

Hey Beach Lovers – I (Paige) never thought I’d say this but my guest today, Terri Maxwell, just might be more of a beach lover than I am  – and that’s saying a lot! 

In addition to being a true beach lover, Terri is the founder of Shift/Co a conscious business growth platform ™ created BY conscious entrepreneurs FOR conscious entrepreneurs. 

If you’ve been listening to the podcast for a while, chances are you’ve heard me mention ShiftCo – numerous times. That’s because, this amazing platform has helped me grow my business – and this podcast – in ways I never thought possible. 

So what does all this have to do with The Beach? 

When you hear Terri’s story about how the beach pretty much saved her business and her life – I think you’ll get it.

*Subtle Warning:
 A small portion of today’s conversation mentions addiction and child abuse – I just wanted to acknowledge that ahead of time, in case some of you are sensitive to those issues, and because, well, I care about you.

Differently Podcast with Carla Reeves: You Get What You Focus On

In this episode, Carla Reeves and Terri Maxwell dive into personal stories and what it means to lead from a place of service. They also talk about a new concept around time that Terri has created and been experimenting with. 

How to Grow a Conscious Business Authentically Featuring Terri Maxwell Smashing the Plateau Podcast

Host of the podcasts Smashing the Plateau and Going Solo, David guides solopreneurs selling knowledge and creativity to build profitability and sustainability in their businesses.

Discussion Topics:

• Using teaching skills to build a successful salesforce [02:58]
• How to make the world better and make money at the same time [04:05]
• Truly [in]authentic business growth techniques [06:56]
• The four F’s: authentic demand generation [09:29]
• A powerful story of nineteen criminals [13:33]
• The most authentic parts of the world in terms of entrepreneurship [15:31]
• The purchasing power of millennials turning the tide [17:35]

Flip Your Success Switch: Rewire Stress Into Calm, Sustainable Achievement with Terri Maxwell

Shift/Co Founder & CEO Terri Maxwell joins Healthy Mind, Healthy Life with host Yusuf Khan for a powerful conversation on redefining success without burnout.

This episode explores:

• Why success can feel stressful instead of satisfying
• How “not good enough” wiring fuels pressure and overachievement
• A simple daily practice to shift from urgency to calm, sustainable progress

If you’re achieving on the outside but feeling exhausted on the inside, this conversation offers a refreshing reset. 

Can Purpose and Profit Coexist in Today’s Market?

Tune in to an episode of The Profit Express!

Deciding how to structure your business is one of the biggest choices you’ll make as an entrepreneur. While the traditional path often emphasizes profit above all else, more business leaders are starting to see the value in purpose-driven models that can be just as rewarding. 
 

Conscious Entrepreneurship with Terri Maxwell: Grow with Purpose, Profit with Integrity

Tune in to an episode of Freedom Podcast!

Conscious entrepreneurship is more than a trend — it’s a movement reshaping how we do business. In this exclusive interview with Terri Maxwell, serial entrepreneur and founder of ShiftCo, we explore what it truly means to build a business that does well and does good. Whether you’re launching your first startup or trying to align your business with deeper values, this conversation will meet you where you are.

Terri Maxwell — Taking the “Worth Pledge”

“I have decided that I am worthy. I am worthy of prosperity. I am worthy of joy. I am worthy of more love. I am worthy of people who treat me with honor, dignity and kindness.”

In her early life, she spent a lot of time seeking worth externally. But on that day she said – no more!

She made a “self worth bill of rights” and reads it over every so often to remind herself and keep it alive in her mind. 

And this simple practice helped her rise above the negative self-talk she struggled for so long. The “Worth Day” pledge changed everything.

Listen in to hear how gratitude transformed Terri’s life and why she has the words “Grateful” tattooed across her arms.

Terri Maxwell Interviewed for The Enterprise Podcast Network with Eric Dye on Revenue and Positive Impact

Discover the power of combining profit and purpose with Terri Maxwell, a trailblazing Social Impact Entrepreneur and the driving force behind Shift/Co.

In this insightful conversation, host Eric Dye sits down with Terri to explore the captivating realm of “Revenue and Positive Impact: Creating a Social Impact Enterprise.”

Did you know that 75% of Americans believe businesses should do more than just make money? Terri dissects this staggering statistic and shares how it shapes her journey as a serial entrepreneur dedicated to creating positive change.

The Rise of the Conscious Entrepreneur- Four Tips For Success

Featured in Startup Magazine, Terri Maxwell discusses the rise of conscious entrepreneurs—business leaders who balance purpose and profit. Unlike traditional businesses, conscious entrepreneurs focus on solving problems, making values-driven decisions, and creating a positive impact on the world. Discover key tips for building a business that thrives financially while leaving a lasting legacy.

Here are four tips for success as a conscious entrepreneur:

The Conscious Entrepreneur: Five Tips for Success Through Entrepreneurial Good

Growing a conscious business is very different from growing a traditional business. Being conscious in business simply means, prioritizing serving customers, with taking care of our employees and focusing on making a positive impact in our community, as the path to making money.

Here are Five Tips for Success as a Conscious Entrepreneur:

The Daily Upside Newsletter: Tech FOMO Can Hurt on the Comedown. Can the Cycle Be Broken?

Practically every economic sector experiences boom and bust cycles. In tech, however, the booms tend to be more thunderous and the busts more painful, leaving substantial damage in their wake.

The problem occurs when stakeholders start to see a certain innovation “as a panacea” capable of solving every problem and making a ton of cash at the same time, said Terri Maxwell, CEO of accelerator Shift/Co. 

Conscious Entrepreneur Double Their Revenue to Increase Their Impact- Grit Daily News

84.9% of Shift/Co Members Double Their Revenue!

Our latest Impact Report shows that 84.9% of members have more than doubled their revenue since joining our conscious business growth community—resulting in an estimated $27.1 million impact. 

Check out the full article to learn more about how we’re empowering purpose-driven entrepreneurs to scale both their impact and income.

Conscious Entrepreneurs Double Their Revenue to Increase Their Impact | ESG News

We’re proud to be featured in ESG News for our latest Impact Report! 84.9% of Shift/Co members have doubled their revenue, creating an estimated $27.1 million in business impact.

Check out the full story below!

Conscious Entrepreneurs Double Their Revenue to Increase Their Impact

Shift/Co, a Public Benefit Corporation completed its 2024 Public Benefit Corporation Impact Report, which included a Member Success Rate analysis to assess how many of its members have doubled their revenue since joining the organization.